Michelin star business model
A Michelin star points to a business model requiring high average spend, selective reservation management, premium procurement, and fine dining service standards. Resources must be calibrated to this standard.
Bib Gourmand positioning
Bib Gourmand represents a positioning that addresses a wider guest base, prioritises value for money, and operates at higher occupancy rates. Operating pressure is different but not less demanding.
Green Star strategy
The Green Star is not only about menu content but also supply chain, waste management, energy use, and producer relationships. Restaurants targeting this category must place sustainability at the centre of their operations.
Positioning decision framework
Which category to target must be evaluated through concept identity, current resource capacity, team profile, and target guest segment. Targeting the wrong category creates both operational and financial pressure.
